Marketing
Officially, I have 5 years of professional marketing under my belt, but the line gets blurred for me. In high school, I started doing graphic design as an art form. As my skills began to develop people began to utilize my abilities for the development of branding and marketing materials. This transition not only shot me right down the path to finding my major but allowed me to land a marketing internship in the first semester of my first year of college.
In my 4 years of experience, I've worked for 3 different organizations learning and performing the following skills:
- Logo design
- Brand guide development
- Package design
- Designing marketing materials
- Etc.
- Social media managment
- Blog writing
- Product phtotography
- Video editing
Logo
Design
Logo design marked the beginning of my entry into the field of marketing and is still a skill iIenjoy utilizing today
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the first logo portrays creativity and dimension by creating a 3D T and B and then putting something you'd never find in a logo, a "live" fish
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The second was an organization that wanted to support marginalized college students
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the last is a design for a start-up that sell home air filters, i.e. the blue air and particle highlighted in blue
Marketing
Materials
Graphic design is still my top skill and also my most versatile. Coming in handy for things like social media, ads, and presentations.
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The first image was a creative way of illustrating finding your perfect partner
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the second was a mock ad spot for a new wood bat made by Nike
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the last was a social media ad used to market a streamed online cabaret
Social Media
I have now become the social media manager for 2 organizations, my work includes managing IG, FB, Twitter, and TikTok
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The first was a graphic design piece advertising a butterfly event
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the second was a graphic made from the winner of a social media photo contest we held (ig linked below) relevant dates [June 7th 18 - May 10th 19]
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the last is photo manipulation to add our product to a relevant holiday background (ig linked below)
Other
Skills
Beyond the above skills, I also ventured into package design, blog writing, modeling, script/storyboard writing, video editing, and more.
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The first image is the shipping and display packaging I designed for a washable home air filter
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The second is a sample of blog writing (linked below the image)
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The last image is modeling I did for our filters launch
